diff --git a/content.c b/content.c
index 71ff80c124..32fdaa1a6f 100644
--- a/content.c
+++ b/content.c
@@ -857,7 +857,7 @@ static void content_load_init_wrap(
  *
  * Returns: false (0) if rarch_main_init failed, otherwise true (1).
  **/
-static bool content_load(content_ctx_info_t *info)
+bool content_load(content_ctx_info_t *info)
 {
    unsigned i;
    bool retval                       = true;
@@ -1761,8 +1761,6 @@ bool content_ctl(enum content_ctl_state state, void *data)
 #endif
          }
          break;
-      case CONTENT_CTL_LOAD:
-         return content_load((content_ctx_info_t*)data);
       case CONTENT_CTL_NONE:
       default:
          break;
diff --git a/content.h b/content.h
index 8765df2a50..836fdbb3d7 100644
--- a/content.h
+++ b/content.h
@@ -48,10 +48,6 @@ enum content_ctl_state
 
    CONTENT_CTL_DEINIT,
 
-   /* Loads content file and starts up RetroArch.
-    * If no content file can be loaded, will start up RetroArch
-    * as-is. */
-   CONTENT_CTL_LOAD,
 
    CONTENT_CTL_GET_CRC,
 
@@ -103,6 +99,11 @@ bool content_load_state(const char *path);
 /* Save a state from memory to disk. */
 bool content_save_state(const char *path);
 
+/* Loads content file and starts up RetroArch.
+ * If no content file can be loaded, will start up RetroArch
+ * as-is. */
+bool content_load(content_ctx_info_t *info);
+
 bool content_ctl(enum content_ctl_state state, void *data);
 
 #ifdef __cplusplus
diff --git a/frontend/frontend.c b/frontend/frontend.c
index c338efc628..cb68e911b6 100644
--- a/frontend/frontend.c
+++ b/frontend/frontend.c
@@ -126,7 +126,7 @@ int rarch_main(int argc, char *argv[], void *data)
       info.args            = args;
       info.environ_get     = frontend_driver_environment_get_ptr();
 
-      if (!content_ctl(CONTENT_CTL_LOAD, &info))
+      if (!content_load(&info))
          return 0;
    }
 
diff --git a/menu/menu_content.c b/menu/menu_content.c
index 44c28e1d5a..422696a706 100644
--- a/menu/menu_content.c
+++ b/menu/menu_content.c
@@ -105,7 +105,7 @@ static bool menu_content_load(void)
    content_info.args        = NULL;
    content_info.environ_get = menu_content_environment_get;
 
-   if (!content_ctl(CONTENT_CTL_LOAD, &content_info))
+   if (!content_load(&content_info))
       goto error;
 
    if (*fullpath)